- What Happens to the Product Settings? The 'Product Settings' page will be removed. Here you can find out where to access its features in the future.
- What Has Changed in Segment Management? Segment Management has been fundamentally revamped. This article gives you an overview of the most important changes.
Segments
- Can a Campaign Belong to Multiple Segments? What Happens Then? Segments help you group campaigns using custom rules. This article explains if and how a campaign can belong to multiple segments at once, and what the effects are.
- Can I Create One Segment for Multiple Marketplaces? Ad segments let you group campaigns by your own criteria. You can use them on all marketplaces and easily organize automations and rules.
- Can I Quickly Review the Performance of a Segment? With the Segment Performance feature, you can easily track the most important KPIs of a segment over time without any hassle.
- Can I Select a Specific Marketplace and Hide the Other Marketplaces? Use the filter in Segment Management to select specific marketplaces and keep a clear overview of campaigns and segments from individual countries or marketplaces – no more unnecessary scrolling.
- How Can I Change the Order of Segments and What Is the Purpose of the Order? The order of your segments determines their priority and directly affects automations and rules. This guide explains how to change the order, why it matters, and key things to keep in mind.
- How Can I Connect Existing Campaigns in the Segment Management? Existing campaigns do not need to be connected manually. All your campaigns are directly available in Segment Management.
- How Can I Create Segments? With segments, you can efficiently organize your ad campaigns and centrally manage rules and settings for multiple campaigns at once.
- How Can I Delete Segments? With Segment Management, you can keep your campaign structure organized. This article explains how to reliably remove single or multiple segments and what deleting them means for associated automations and rules.
- How Can I Edit Segments? Segment Management helps you organize your campaigns based on specific criteria and set up automations and rules. Learn how to edit, rename, and adjust your segments and manage related actions easily.
- How Do I Use the Bulk Operations? With the bulk operations, you can easily update product attributes like tags and titles for many products at once.
- How Do Tags Work in Segment Management? Tags are a simple way to group and edit products. They help you label similar types, variants, or models.
- How Does the Search Function Work? The search function in Segment Management lets you quickly find specific segments, rules, and automations. You can narrow down results using filters.
- How Many Campaigns Are Included in My Segment? Segments let you efficiently group and manage your campaigns. You can always check how many campaigns are included in a segment at any time.
- Is It Possible to Exclude Specific Campaigns, Keywords, or ASINs From a Segment? With Segment Management, you can precisely control which campaigns, ad groups, targets, portfolios, tags, or ASINs are included in a segment, so your automations or rules only act on the items you want.
- Is It Possible to See if Automations and Rules Were Applied to a Segment? With the help of the Adjustment Logs, you can easily track which automations and rules have recently been applied to your segments and what changes were made.
- Is There a Limit of Campaigns That Can Be Added to a Segment? Segments let you efficiently group campaigns using rules, making ad account management easier and more flexible.
- What Do I Need to Know for My Different Marketplaces? Managing multiple marketplaces requires specific organization and control of your campaigns and rules.
- What Does "Incomplete Segment" Mean? If you see the message "Incomplete Segment" after creating a new segment, here's what it means and how you can fix it.
- What Is a Segment? Segments let you organize your advertising thematically and optimize with targeted bid and keyword management.
- What Is the Filter Function For? The filter function in Segment Management helps you keep track of your segments, even if you have many. Easily filter by criteria like automation status to quickly find what you need.
Campaign Creator
- Can I Create a Template for the Campaign Creator? Save time by setting up company-wide default settings for campaign names, targeting, and ad types that are automatically applied when creating new campaigns with the Campaign Creator.
- Can I Create Portfolios Via the BidX Platform? Portfolios let you group multiple campaigns and manage their budgets efficiently. In BidX, your portfolios are automatically displayed from your Amazon Ads Console. Setup always happens in Amazon.
- How Do I Create Campaigns With the Campaign Creator? With the Campaign Creator, you can quickly and easily set up different Amazon ad campaigns – no prior knowledge required.
- How Do I Manage Keyword Lists? Keyword Lists let you group recurring keywords and quickly use them when creating new campaigns. This saves time and helps prevent mistakes with important keywords.
- How Does the Campaign Creator Template Work? The Campaign Creator Template makes it easy to set up new campaigns – your preferred settings are automatically applied when creating campaigns.
- What Are Keyword Lists? Keyword lists let you save groups of frequently used keywords so you can quickly reuse them when creating new campaigns. You can flexibly add keywords as positive or negative.
- Which Campaign Structure Should I Choose? The campaign structure affects how well you can manage your budget, maintain a clear account, and streamline future automation.
Automations & Rules
- Can BidX Also Adjust Dynamic Bids or Bids for Placements? You can select specific placement bids directly during campaign setup. However, BidX's bid adjustments do not change Amazon's underlying dynamic bidding logic.
- Can I Apply Multiple Automations or Rules to the Same Campaign? What Should I Be Aware Of? Segment Management lets you flexibly apply multiple automations and custom rules to the same campaign at once.
- Can I Apply Multiple Bid Management and Keyword Management Rules to the Same Campaign? Segment Management gives you the flexibility to apply multiple bid and keyword management rules to the same campaign at the same time.
- How Are Already Existing Campaigns Handled? Can We Have Old Campaigns Optimized by BidX? With BidX, you can continue using your existing Amazon campaigns seamlessly. As soon as you connect your API to Amazon, BidX automatically syncs all your current campaigns.
- How Do I Change the Order of My Bid Management and Keyword Management Rules – and Why Does the Order Matter? The order of your rules determines which ones run first. You also control which segment gets priority.
- How Do I Create a Bid Management Automation? Bid Management Automation optimizes your bids automatically based on a target value. You set the target and intensity – the automation takes care of daily optimization for you.
- How Do I Create a Keyword Management Automation? The Keyword Management Automation handles keyword harvesting automatically—it moves keywords and sets negative targets based on your performance data.
- How Do I Create an Individual Bid Management Rule? With an individual bid management rule, you decide which conditions trigger bid adjustments – without a fully automated solution.
- How Do I Create an Individual Keyword Management Rule? With an individual Keyword Management Rule, you control exactly how and when keyword changes happen in your campaigns. Set specific conditions and decide which actions are triggered.
- How Do I Limit Bid Management and Keyword Management to Specific Marketplaces? You can define exactly which marketplaces your Bid Management and Keyword Management apply to. This is especially useful if performance varies across markets or if you want to implement tailored strategies for each region.
- How Do One Time Rules Work? One Time Rules let you make quick, targeted changes in Segment Management – without ongoing automation.
- How Does Bid Management Work in BidX Bid Automation? Bid Management Automation automatically adjusts your bids according to your performance goals and continually optimizes your campaigns.
- How Does Total ACOS Work in BidX? Total ACOS gives you a comprehensive view of your ad spend efficiency in relation to your total sales – including organic sales, not just Advertising Sales.
- What Happens When I Manually Change Bids on Amazon? Manual bid adjustments in the Amazon Ads Console let you keep full control of your campaigns. BidX automatically detects these changes and adapts future automations accordingly.
- What Is a Good ACOS? ACOS shows the relationship between advertising costs and ad sales, helping you measure how efficient your ads are.
- When Can I Expect the First Adjustments? Just connected your account? Find out when the first optimizations will be made automatically.
- Which Results Can I Expect? When can you expect your ACOS to improve and what results are typical when using BidX?
- Why and How Should I Use Individual Rules? Individual rules let you manage bidding and keywords/ASINs according to your exact preferences, making advanced adjustments beyond standard automations.
- Why Did My Automation Not Adjust the Keywords? Sometimes your automation does not add new keywords or adjust bids as expected – here’s what you should consider.
Keyword Management
- Can I Change Or Restore The Default Settings For Keyword Management? You can define how keywords are transferred and how bids are set. Create your own rules at any time, or easily reset to the default settings.
- Can I View the Campaign Structure for Keyword Management? The campaign structure preview shows you how your campaigns are connected for keyword management and where you can set exclusions.
- Can I View the Keyword Management Structure? The keyword management structure shows you how keywords are transferred between campaigns and which match type actions take place.
- Can Keyword Management Add Keywords to My Sponsored Brands and Display Campaigns? Keyword Management automatically transfers keywords between campaigns, saving you time and effort.
- How Can I Exclude Campaigns From Keyword Management? Sometimes you want to ensure specific campaigns are not included in Keyword Management. By excluding them, you prevent unwanted keywords from being added or moved between campaigns.
- How Do the Keyword Management Settings Work? Keyword management settings are configured directly within a segment when creating or editing a keyword management automation or rule.
- How Does the Keyword Management of the BidX Automation Generally Work? With BidX Keyword Management, you can automatically move search terms between ad groups and match types – no manual effort required.
- What Happens With Keyword Duplicates? Learn how BidX detects duplicate keywords or targets during adjustments, including system logic and review in the adjustment logs.